The APEX Accelerator presents How to Build a Strong Government Sales Strategy – 8 Core Activities (2026 Update), a fast-paced and high-energy training designed to help businesses win in government contracting.

During this session, Mr. Frank will walk participants through the eight core activities needed to develop a successful government sales strategy—from identifying who buys what you sell to managing your pipeline and closing contracts. Attendees will learn how to gather the right intelligence, communicate quantifiable value, position their company effectively, engage the market, evaluate teaming opportunities, manage the Bid–No Bid process, and assess contract management tools.

This training shares award-winning tactics and strategies that have helped companies secure more than $14.6 billion in definitive contracts and over $30 billion in multiple-award contracts.

Target Audience: Business owners, marketing professionals, sales teams, and proposal personnel.