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Gen Z Shatters the Marketing Funnel with Social Media and Authentic Engagement

In a groundbreaking piece by Vogue Business, the publication explains Gen Z's unique consumer behavior has fundamentally disrupted the traditional marketing funnel — a linear path consisting of awareness, interest, desire, and action. We at Lozafina Marketing and Public Relations believe this transformation is pivotal for several reasons.

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Josie Loza Josie Loza

Unlocking Cost-Effective Marketing for Small Businesses

Lozafina CEO Josefina Loza is set to lead a forthcoming Grow Nebraska webinar dedicated to unlocking the potential of cost-effective marketing strategies. This event is tailored specifically for small enterprises looking to enhance their brand’s visibility and grow their customer base without overstretching their budget. Register now!

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Josie Loza Josie Loza

Josefina Loza to be Inducted into Omaha Press Club's Hall of Fame

Lozafina’s CEO Josefina Loza will be inducted into the 2024 Omaha Press Club Journalists of Excellence Hall of Fame on June 8. The announcement marks a significant milestone in Loza's career and underscores her profound impact on the industry.

The Omaha Press Club's Hall of Fame recognizes individuals who have demonstrated unparalleled excellence and leadership in journalism.

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Josie Loza Josie Loza

Empowering Conversations: Josefina Loza and Olabanji Stephen on Organize Me! Radio

"Unleash Your Inner Organizer! 🌟 Listen to Naeemah Ford Goldson's Exclusive Interview with the creators of 'Resilience In Words' on Organize Me! Radio Episode 75!" 🎙️ In this electrifying episode, she sits down with Josefina Loza and Olabanji Stephen, the unstoppable duo behind the groundbreaking book "Resilience In Words." 🔥

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The Story Behind the Pitch: Landing Lozafina a Spot on National TV

The concept of taking a moment for self-reflection, let alone self-care, seemed almost foreign to me. I'm Josefina Loza, the heart and soul behind Lozafina, and this is the story of how I decided to pitch not just another story, but myself - leading to a moment of unexpected transformation on national TV.

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How to Craft an Effective Story Pitch 

We understand that the cornerstone of any successful media engagement is not just about having a great story but how effectively you pitch it. Here’s a comprehensive guide on how to do a story pitch to media based on our years of expertise. 

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Join Lozafina at MarkeTech Conference and Webinar Series with GROW Nebraska

Are you interested in learning about budget-friendly marketing, creating a marketing plan, or how to understand your customers? Well, you’re in luck because our CEO, Josefina Loza, will be conducting several upcoming webinars with GROW NE and a breakout session at the MarkeTech Conference on Thursday, February 29, at Kearney, NE.

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Josie Loza Josie Loza

NTK Details: Global Women’s Forum, Speaker Lineup

Join us at the Global Women’s Forum, a paramount event dedicated to advancing women's economic empowerment and well-being. This event is not just a gathering; it's a vibrant ecosystem designed to unlock greatness in women and young girls, fostering an environment where transformative ideas flourish.

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Lozafina Proudly Sponsors the Global Women’s Forum

We’re ready to celebrate Women’s History Month this March - are you? If you’re looking to participate in or attend an amazing female empowerment event, definitely mark your calendar for the second annual Global Women’s Forum, which will be held on Saturday, March 9, 2024, at The Garden Theater near Oakview Mall from 1:30 p.m. to 6:30 p.m.

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Get resources and updates on exclusive events to help you crush your goals and grow your business.

Upcoming Events.

 

Speak like a pro.

What happens when words fly? They reach deep into the listener’s heart and connect you to them. This is what Josefina Loza is set to teach. Limited slots available. Hurry!

Date: 12th June 2022

 

Create with no bounds

Being creative is not a chore, but it could be if you lack the knowledge of the right choices to make.

No pressure… just you, doing what you love and making money from it. Join Josefina Loza as she teaches this

Date: 12th June 2022

Fee: $1500